First Cut Communications would like to announce that it has purchased the assets of Paul French & Partners, Inc. We will continue to offer excellent corporate communications pieces including sales meetings, product launches, plant tours, training, employee benefits, informational meetings, and labor relations videos.
Our programs continue to be well received by the intended audience because we know how to lower the curtain of disbelief and get the viewers to listen to the message -- no matter what it is.
First Cut Communications stands ready to help you communicate to your employees, to help motivate and build the trust necessary to avoid potential pitfalls that could be lurking around the next corner.
So, as always, communicate to people--people appreciate it.
Have a great day.
Sincerely,
Matt French
First Cut Communications, LLC
P.S. Check out our website @ www.firstcutcommunications.com
Successfully communicating company messages through video for more than 40 years.
Friday, March 12, 2010
Monday, February 22, 2010
Undercover Boss
I don't know about you, but I'm kind of glad cold and wintry February is the shortest month. Of course, there is the entertainment of the Super Bowl, probably the ultimate yearly U.S. event in mass communications ever devised. I was watching the game on Sunday, and then caught the beginning of a new show that came on immediately after the trophy presentation.
The name of the show was Undercover Boss, and I found it to be an interesting twist on reality TV. The premise is a CEO spends a day or two doing different jobs within his company. For example, Sunday's show had the head of Waste Management doing tasks like riding on a garbage truck, emptying trash, and sorting recycled materials. It's all done incognito until the end when his identity is revealed to amazed employees who have been invited into the boss' office.
If the first show is any indication, bosses gain a new perspective on what rank and file employees do to directly make money for the company. It certainly occurred to me that if more upper management people experienced the day-to-day work that makes a company tick, it's very possible a lot of problems, like unions, could be avoided.
If you have a moment next Sunday, check out the show (8:00 pm, CBS). You might find it interesting. And if you do watch it, send me an email. I would enjoy reading your comments.
Remember to communicate. People appreciate it.
Sincerely,
Matt French
First Cut Communications, LLC
The name of the show was Undercover Boss, and I found it to be an interesting twist on reality TV. The premise is a CEO spends a day or two doing different jobs within his company. For example, Sunday's show had the head of Waste Management doing tasks like riding on a garbage truck, emptying trash, and sorting recycled materials. It's all done incognito until the end when his identity is revealed to amazed employees who have been invited into the boss' office.
If the first show is any indication, bosses gain a new perspective on what rank and file employees do to directly make money for the company. It certainly occurred to me that if more upper management people experienced the day-to-day work that makes a company tick, it's very possible a lot of problems, like unions, could be avoided.
If you have a moment next Sunday, check out the show (8:00 pm, CBS). You might find it interesting. And if you do watch it, send me an email. I would enjoy reading your comments.
Remember to communicate. People appreciate it.
Sincerely,
Matt French
First Cut Communications, LLC
Saturday, January 2, 2010
How do you motivate your people in a bad economy? It's not easy. But when the economy is still sputtering, it's even more important to have your team committed to the company than any other time. Your team will help you survive. But you have to communicate with them and let them know exactly what the goals of your organization are. A few simple steps to help accomplish that:
1) Communicate to your team about what's going on in your organization. Where is the company heading? Is it making progress towards its goal or not? Why?
2) Respect each person in your organization for his/her contributions to the company. If you trust them and they trust you, chances are they'll be more willing to go the extra step for you when you really need it.
3)
Listen to the team. They are likely telling you everything you need to know (and more) about how to save money. That includes changes they can live with to help save the company money. Engage them in the process of making your company stronger both financially and as a better place to work.
4)
Give your team realistic expectations about the future and the company. If you're communicating the truth to them on a regular basis, when it comes time to make some of those hard choices, they won't be able to say they didn't know they were coming or misunderstand why.
5) Understand what motivates your team. Then, use it, so they will continue to flourish even in this uncertainty.
1) Communicate to your team about what's going on in your organization. Where is the company heading? Is it making progress towards its goal or not? Why?
2) Respect each person in your organization for his/her contributions to the company. If you trust them and they trust you, chances are they'll be more willing to go the extra step for you when you really need it.
3)
Listen to the team. They are likely telling you everything you need to know (and more) about how to save money. That includes changes they can live with to help save the company money. Engage them in the process of making your company stronger both financially and as a better place to work.
4)
Give your team realistic expectations about the future and the company. If you're communicating the truth to them on a regular basis, when it comes time to make some of those hard choices, they won't be able to say they didn't know they were coming or misunderstand why.
5) Understand what motivates your team. Then, use it, so they will continue to flourish even in this uncertainty.
Monday, December 14, 2009
Motivate your employees (part two)
Motivate your employees (part two)
In the last post, I wrote about a meeting that I witnessed. I mentioned I felt bad for all of the employees as the owner talked about "his goals" for the company. Some of the "goals" he talked about would be luxuries to the majority of the audience and were all for his benefit. Anyway here are the remaining tips...
• Do to others as you would have them do to you. Pause for a moment and think about what might be happening to your employees that you would not like if you were in their positions. An example might be not understanding why the company made a recent change to the employee benefit plan. Another example would be not knowing the status of a big project. All of these can make people on edge. We all like to be in the know. If a new ad campaign is about to roll out, share it with your employees first. You might be surprised how that little act will boost employee morale.
• Do you or your employees have a plan on how to get from A to B? Help your employees realize their full potential at home and at work. Sometimes having a map or a vision statement can help people get on track and live their personal and professional lives to their fullest extent.
• Surprise...do you think your employees would like a positive surprise once in a while? Depending on your company, you could cook hot dogs and hamburgers for the employees or order in pizza. One of my favorites is to give a gift card to a restaurant and/or the local movie theater. Tell the employee to take their spouse out for dinner and a movie. You could do this as a prize for doing something creative that benefits the company. It does not cost much, but it will be something they will talk about with their coworkers. Thus helping morale...
In the last post, I wrote about a meeting that I witnessed. I mentioned I felt bad for all of the employees as the owner talked about "his goals" for the company. Some of the "goals" he talked about would be luxuries to the majority of the audience and were all for his benefit. Anyway here are the remaining tips...
• Do to others as you would have them do to you. Pause for a moment and think about what might be happening to your employees that you would not like if you were in their positions. An example might be not understanding why the company made a recent change to the employee benefit plan. Another example would be not knowing the status of a big project. All of these can make people on edge. We all like to be in the know. If a new ad campaign is about to roll out, share it with your employees first. You might be surprised how that little act will boost employee morale.
• Do you or your employees have a plan on how to get from A to B? Help your employees realize their full potential at home and at work. Sometimes having a map or a vision statement can help people get on track and live their personal and professional lives to their fullest extent.
• Surprise...do you think your employees would like a positive surprise once in a while? Depending on your company, you could cook hot dogs and hamburgers for the employees or order in pizza. One of my favorites is to give a gift card to a restaurant and/or the local movie theater. Tell the employee to take their spouse out for dinner and a movie. You could do this as a prize for doing something creative that benefits the company. It does not cost much, but it will be something they will talk about with their coworkers. Thus helping morale...
Wednesday, December 2, 2009
Motivate your employees Part One
The other day, I was in a meeting listening to the owner of the company. After his meeting, I felt bad for everyone in the room. I thought I would remind everyone of some simple steps you can take as managers to better motivate your employees.
• Share your weaknesses with your employees. Let them know you need them and appreciate them. Ask them for help in an area where you are experiencing difficulties, and they might surprise you with the answer on how to fix the issue.
• Help people fulfill their dreams by letting them know that you care and want them to succeed. Knowing you want them to succeed, they will work harder to ensure you succeed.
• Recognize others' strengths. Take time out of your schedule every month to observe your employees; once you have observed them, recognize them for their talents and help them cultivate these talents. You can encourage them to better utilize these talents and they will be grateful to you for recognizing them.
• Before you communicate a message, think about it from the recipients' perspective. I'm always amazed when I hear someone from management trying to deliver a message about something that they think is important but from the employees perspective it can be the opposite. A wise person told me if you had a pyramid and the pinnacle was what management thinks is important, turn the pyramid upside down and that is what is important to the person that actually makes things happen.
So, as always, communicate to people--people appreciate it.
• Share your weaknesses with your employees. Let them know you need them and appreciate them. Ask them for help in an area where you are experiencing difficulties, and they might surprise you with the answer on how to fix the issue.
• Help people fulfill their dreams by letting them know that you care and want them to succeed. Knowing you want them to succeed, they will work harder to ensure you succeed.
• Recognize others' strengths. Take time out of your schedule every month to observe your employees; once you have observed them, recognize them for their talents and help them cultivate these talents. You can encourage them to better utilize these talents and they will be grateful to you for recognizing them.
• Before you communicate a message, think about it from the recipients' perspective. I'm always amazed when I hear someone from management trying to deliver a message about something that they think is important but from the employees perspective it can be the opposite. A wise person told me if you had a pyramid and the pinnacle was what management thinks is important, turn the pyramid upside down and that is what is important to the person that actually makes things happen.
So, as always, communicate to people--people appreciate it.
Monday, November 2, 2009
Change
As the year draws to a close, the uncertainty of what is around the corner grows also. Everyone in our great country is facing change. For some, change can be a good thing, and for others, change can make them uneasy. Change is inevitable, but it can be made less frightening by communicating to the people around you. Not only does being "in the know" make employees feel important, but it also makes them less likely to resist change.
Please keep those that change can affect the most informed. They will thank you for it not only on Thanksgiving Day but everyday because they feel empowered with knowledge about what changes lay around the corner.
Please keep those that change can affect the most informed. They will thank you for it not only on Thanksgiving Day but everyday because they feel empowered with knowledge about what changes lay around the corner.
Thursday, April 2, 2009
What’s Next
I hope everyone is ready for spring and something new. I know I am. It seems like everything is up in the air, and no one knows what is going to happen next. The weather in Georgia goes from 75 degrees to snowing the next day to back to the 70s and back to cool weather. We think EFCA is moving; then, it seems to slow down, and then it's back again. Nothing these days seems to be predictable.
Are you being predictable to your employees? Hopefully, you are being somewhat predictable and/or reliable. You see all these articles about what to watch out for if your company is about to lay off or do something unusual. Some of the signs they point out are a lot of closed door meetings with executives, travel and other company budgets being squeezed too tightly, key personnel leaving suddenly. You can slow the rumor mill and correct it by communicating to your employees. It makes them feel important and wanted. It could also save your company that key client that is hearing rumors about your organization from its inside source.
So, as always, communicate to people--people appreciate it.
Are you being predictable to your employees? Hopefully, you are being somewhat predictable and/or reliable. You see all these articles about what to watch out for if your company is about to lay off or do something unusual. Some of the signs they point out are a lot of closed door meetings with executives, travel and other company budgets being squeezed too tightly, key personnel leaving suddenly. You can slow the rumor mill and correct it by communicating to your employees. It makes them feel important and wanted. It could also save your company that key client that is hearing rumors about your organization from its inside source.
So, as always, communicate to people--people appreciate it.
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